I worked on the brand identity for Corsican honey Melli Mele, aiming for a simple and natural design that puts the focus on the honey itself. The packaging is black and white, with the only color coming from the honey, allowing its rich tones to stand out. A small cut-out window, shaped like a chestnut, arbutus, or wildflower, subtly references the Corsican landscape while revealing the product inside.For the typography, I chose a font from Pangram Pangram, which has a soft, rounded feel that subtly evokes the smooth and sticky texture of honey. The overall design is minimal yet warm, keeping things clean while maintaining a connection to nature and tradition.This project was developed as part of my role as a graphic designer at Gédéon, with the goal of creating an identity that feels both timeless and true to the product’s origins.